Image: MS Europa in Moorea

Hapag-Lloyd Cruises has new offerings to help travel advisors sell its immersive luxury and expedition voyages, as part of its spring 2025 campaign.

Running now through mid-June, the campaign comes with the message ‘Unforgettable with all your senses’, aimed at experience-seeking clientele. Hapag-Lloyd sails to Antarctica, the Caribbean, Scandinavia, and the South Seas.

“Our guests don’t just travel, they experience,” said Ines Bizi, Director of Marketing, Hapag-Lloyd Cruises. “This campaign enables our partners to sell a premium, sensory-rich cruise product backed by strong incentives and emotional storytelling.”

Here’s a look at what travel advisors can expect from the campaign …

• Up to 35% off select departures across the brand’s five ships: EUROPA, EUROPA 2, and the three HANSEATIC expedition ships
• A dedicated trade toolkit  including POS materials, social media content, and a campaign folder
• Multi-channel marketing support across digital advertising, print, streaming advertisement and a landing page at www.hl-cruises.com/senses

Source: Travelweek